Biodiesel: Live Green, Go Yellow

GM launched a new ad campaign called "Live Green, Go Yellow" to promote its E85 ethanol-powered vehicles.
What's up with these colors? After Mercedes introduced the Bluetec diesel and VW went public with the VW Polo BlueMotion we now also have to live yellow?

Related news: Foursprung, Biodiesel, Ethanol

Source: Jalopnik

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